EASY START
IM: Easy Start

You have assets. Maybe they're rough — the factory snap, the unlit flatlay. Or maybe they're great — a lookbook that nailed it. Either way, we can give you more. Upgrade what's not working. Multiply what is. This is the easy way in: send what you have, we show you what's possible. Below are seven common transformations — pick one, or chain them together for the full journey.
HOW IT WORKS
[1] You send existing assets
E-com, iPhone pics — whatever you have
[2] We multiply them
AI-enhanced production, human direction
[3] You approve & enjoy
Ready to use assets are formatted & delivered
intelligent multiplier protocol - the premise
You have assets. Maybe they're rough — the factory snap, the unlit flatlay. Or maybe they're great — a lookbook that nailed it. Either way, we can give you more. Upgrade what's not working. Multiply what is.This is the easy way in: send what you have, we show you what's possible. Below are seven common transformations — pick one, or chain them together for the full journey.
iphone ² flatlay

iPhone Snap
That quick factory shot. Unlit, unplanned, unpublishable.
→

Clean Flatlay
Controlled lighting and shadow. E-com ready.
flatlay ² on model e-com

Clean Flatlay
White-background flatlay. E-com ready.
→

On-Model E-com
Full e-com shot with fit, drape, and human context.
e-com ² lookbook

E-com Standard
E-com lighting. E-com pose. E-com energy.
→

Lookbook Treatment
Editorial environment, directional light, attitude.
lookbook ² editorial

Lookbook Shot
Clean lookbook imagery. Product visible, story present.
→

Editorial Treatment
More attention-grabbing and concptual.
All clothes are designed by Jacob Hägg for Brashy Studios.
Send Us Your Worst Shot
That factory snap. That old flatlay. That almost-asset gathering dust. Let's see what it becomes.
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Haegg Haegg Group
creative direction and production house, where human intuition meets artificial efficiency.
Part of haegg & Haegg Group
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